Welcome to Neuchu, I'm so grateful you're checking us out, I promise it will be worth it. 

My name is Jordan, CEO and former athlete trying to balance the busy Sydney life of work, gym and socialising. 

I started Neuchu to help gym goers (mostly my friends) beat their personal bests in the gym.

As I started researching how to turn l-theanine and caffeine into a gum I realised something incredible...

This this gum is going to do so much more than help people lift weights...

Neuchu’s ability to improve mood, energy, focus and physical and mental performance will help lots of people do lots of things.

It will help Mum's and Dad's balancing screaming kids, housework and their 9-5.

Students trying to focus and study with the stress of the Aussie rental market.

Introverts (or extroverts down on sleep) to get that extra boost before a social event.

Travellers trying to beat jet lag and enjoy their cacio e pepe in Italy after spending 24 hours on a plane.

Runners pushing through that extra km in record time.

How do I know this?

Because scientists across the globe have researched our ingredients in numerous studies.

These studies all say the same thing...

L-theanine and caffeine improves; focus, energy, mood, physical performance, ability to switch between tasks and memory.

Improving Neuchu’s benefits, taste and chewing experience will make it more accessible.

Helping more people do more and become the best versions of themselves.

So I'm always looking for ways to improve Neuchu.

I started with caffeine and l-theanine, crafting the perfect amount of each.

Then I added taurine for sustained energy and longevity.

Then I added b vitamins after learning how it helps the body process the ingredients and to make it work.

I've spent thousands of dollars and developed hundreds of samples trying different formulas, sizes and flavours.

I think my partner thought I was crazy at times with the test gums around the house.

By the way - watermelon was a disaster and the coffee flavour even worse.

I’ve finally perfected Neuchu.

Now it tastes great and has the perfect balance of mint and sweetness to freshen your breath.

It’s the perfect size for a long lasting, soft chew.

And it gives you the perfect amount of energy that’s balanced and effective.

No jitters, no anxiety, no crash.

Neuchu has been my pocket pal,

When I need clarity and focus to beat the 2pm slump.

To become a morning person (still in training).

Complete workouts I'd normally skip from tiredness.

Hit personal bests week in and out.

Connect with loved ones.

It's helped me become a better me, ticking off goals I never thought I would.

It's helped me feel more confident to try new things, connect with more with people and take on new projects.

My mission is simple, to help you do the same.

Thanks again for your time and your support,

From Jordan.